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Red Fan turns communications into competitive advantage for innovative B2B tech brands. See what our clients and partners have to say about Red Fan.

In my experience leading marketing and communications organizations, finding a PR partner that can move as fast as your business is rare. We brought Red Fan on for media relations, and they quickly became one of the first calls we make when we’re navigating a communications decision. That kind of trust takes time to build in most agency relationships, but Red Fan earned it by consistently delivering results and bringing strategic thinking to every conversation.

Kristin Agnelli

CMO and SVP of Communications

Working with the Red Fan Communications team has been an absolute pleasure from start to finish. Their thoughtful approach to brand development and marketing strategy set the foundation for what quickly became one of the most seamless and creative collaborations we’ve ever been a part of. From our initial brand and content discussions last fall to the soon-to-rollout, amazingly designed, user-friendly website and a versatile promotional content library, every step of the process was handled with professionalism, creativity and attention to detail.

What stood out most was the team’s ability to not only deliver high-quality materials but also anticipate our needs, making everything easy to manage long after their work was complete. The final ‘products’ truly reflect the spirit and professionalism of IREM Austin, and we’re excited to carry this work forward.

Jennifer George

Executive Director

Going from public to private and introducing two new companies in just two years requires careful messaging to our stakeholders, including our employees, customers and the media. However, with their thorough research of our technologies, culture and customers, Red Fan helped prevent any misunderstandings throughout our entire journey. Their trusted-advisor approach to our needs helped keep us on the right path and netted the coverage we needed to tell our story.

Jennifer Werner

Chief Marketing Officer

As Kinective enters a critical growth period, we needed to unify our solutions from multiple merged companies into one cohesive brand story that we could apply across every element of our go-forward marketing, communications and sales strategy. Red Fan didn’t just deliver—they transformed our approach. Their deep industry experience and understanding of financial services and technology meant they immediately grasped our complex platform approach. Through their brand positioning workshop, they distilled stakeholder feedback into a cohesive narrative that resonates with our financial institution customers. What would have taken us a year to develop internally, Red Fan delivered in weeks. They captured our brand story and unified platform vision, which has been invaluable as we position Kinective as the banking operations platform of choice.

Michael Ball

EVP of Marketing

Health care is unlike any other product or service when entering new markets. The close and personal impact it has on members requires us to authentically create and convey a sense of comfort and safety with our brand. Red Fan’s crisis communications and media training helped us deliver the heart-felt and authentic message we needed to foster trust and new relationships within our target communities. Best of all, they secured the right media opportunities and provided diligent training to make me feel secure and prepared for each interview.

Meredith Duncan

CEO

Finding an agency that truly understands both financial services and technology—particularly the unique position of a community bank with national capabilities—is rare. Red Fan’s strategic advisors brought decades of combined experience in both verticals, along with deep connections to media and analysts who cover this space. Their team immediately demonstrated an understanding of our unique positioning challenge: how to articulate the story of a community bank that has invested in building a dedicated fintech division to drive industry-first innovations.

The strength of Red Fan’s approach was their ability to weave together insights from our leadership team into a cohesive messaging framework that supported not only Austin Capital Bank’s broader story and growth strategy but also established the groundwork for a major product launch. They helped us distill complex technical differentiators into clear, powerful messaging that resonates with multiple audiences—from consumers to financial analysts. Their strategic positioning work has given us a strong foundation to build upon as we continue to challenge industry assumptions about what a community bank can be and what problems it can solve.

Mike Ferrari

Head of Marketing

Austin Capital Bank isn’t a typical community bank—we have a 50-person engineering team building products from the ground up. That means any communications partner needs to understand both the regulatory realities of banking and the product development mindset of a fintech. Red Fan got up to speed fast. They engaged credibly with our technical team, translated complex product capabilities into market-ready messaging and helped position Fort Knox in a way that resonated with analysts and media who cover fintech innovation. For a bank operating at the intersection of community banking and technology, finding that combination of expertise is rare.

Bob Weinschenk

President of Digital Products

I had an extremely positive experience working with the Red Fan team on what was a genuinely intriguing challenge: developing a comprehensive investor deck for a highly technical lighting product backed by intricate research data and multiple stakeholder inputs. What impressed me most was how quickly the team got up to speed on our subject matter, asking the right questions to get to the heart of what mattered most and translating that into an actionable investor narrative. Red Fan delivered exactly what we needed: a high-impact presentation that maintained a coherent company story while making our sophisticated combination of optical science and biology compelling and accessible to investors. I would highly recommend Red Fan to any organization needing experts who can quickly master specialized topics and curate investor materials that deliver on your business objectives.

Kirk Dando

CEO and Founder

When you come to the realization that it is time to leverage the experience and expertise of an agency to maximize your PR efforts, it is essential to partner with a team that can embody and reflect your company’s values, voice and vision. We undoubtedly found that in hiring Red Fan Communications. The Red Fan team’s ability to listen and learn our unique position in a specialized industry was first class. Red Fan constantly added value to my efforts and guided me in making decisions, allowing me to capitalize on their collective wisdom. I would hire Red Fan Communications over and over again.

Ben Weger

Director of Marketing

Kathleen and her team at Red Fan Communications are top-notch. It is a pleasure to work with her. We have produced events and photo shoots together for her client, Carlisle, in Greenwich, Connecticut, and New York City. Kathleen is organized, timely and keeps the ball rolling! She attains terrific press coverage for the events and uses all types of media sources.

Elaine Ubina

Owner

Kathleen has been able to take my business to the next level in a very short amount of time. When I first hired Kathleen she was able to quickly assess where my business was at and connect me with people who could help with brand identity and web services. She was able to help me look at my business not only today, but in the future, and ensure that I am laying the foundation correctly for where I want to be in 10 years.

Rebecca Cole

founder and CEO

Kathleen and the Red Fan team are the best PR professionals I’ve had the pleasure to work with. Kathleen is extremely intuitive and helped us uncover hidden stories and ideas we hadn’t explored before. They helped us hone in and fine-tune our messaging and were constantly scanning the horizon for opportunities to get our story in front of our target audience through many different platforms. It’s obvious that Red Fan truly cares about customer service because I felt very well taken care of; they were always available at a moment’s notice for whatever we needed. Red Fan is not your typical PR firm. They are perceptive, dynamic and genuinely care about their clients.

Susie Hall

Director of Outreach and Enrollment

The Red Fan team has been an integral part of the Suerte journey. Before launching the restaurant we delved deep into the restaurants heart to uncover a PR strategy that communicates the ethos of our food and brand. With clear and compelling messaging the public was hooked to come into the restaurant. Since our opening we have built strong momentum with great press. I have complete trust that Red Fan carefully approaches each new media opportunity with skill and tact to make the best of every situation. Kathleen and Lindsay have coached me to become a better business leader internally to my staff at Suerte, and also as the owner of a very public business. I’ve found the best business relationships often become great friendships, and I treasure the friendship I’ve built with the team at Red Fan Communications.

Sam Hellman-Mass

Owner

With back-to-back breakthrough chip announcements, Kathleen was able to raise IBM’s visibility through the roof while getting Moore’s Law clearly understood in the Wall Street Journal and The New York Times for the first time ever. This was the moment of truth for scientists at IBM who saw that their technologies could be appreciated and valued by investors as well as the everyday person reading the paper. These PR successes transformed the way IBM and subsequently the entire hi-tech industry approached high-tech public relations.

Randy Isaac

Executive Director of American Statistical Association & Former Vice President of Systems, Science & Technology

The team at Red Fan Communications knows how to move swiftly to secure results during an app launch. It was critical that PLNAR receive enough attention in the press to compete with the other AR apps launching alongside iOS11 and ARKit, and the results Red Fan secured surpassed our expectations.

Ted Kalomiris

Vice President of Sales

Red Fan Communications supported Rally Austin during a pivotal moment as we transitioned from Austin Economic Development Corporation to our new identity. Red Fan understood that we needed different messaging angles for diverse audiences—from community members concerned about affordability and cultural preservation to potential development partners and board members focused on economic outcomes. They worked with our team to create a unified story that resonated with all stakeholders, which was evident in the media coverage we received in the weeks after unveiling our new name. They offered useful guidance in shaping the foundational messaging we needed to begin telling our story publicly. Their media relations expertise helped us navigate early communications and gain visibility during our launch.

Theresa Alvarez

CEO

When you come to the realization that it is time to leverage the experience and expertise of an agency to maximize your PR efforts, it is essential to partner with a team that can embody and reflect your company’s values, voice and vision. We undoubtedly found that in Red Fan Communications. The Red Fan team’s ability to listen to and learn our unique position in a specialized industry was first class. Red Fan constantly added value to my efforts and guided me in making decisions, allowing me to capitalize on their collective wisdom. I would hire Red Fan over and over again.

Swan Leap

Director of Marketing

As a former PR professional I can be a critical client, but partnering with Red Fan was one of the best decisions I made when launching Ben Milam Whiskey and Distillery. The team is passionate, experienced and truly invested in my success. Working with a very lean start-up is much different than working with an existing, established business. Red Fan is patient, understanding and flexible which was extremely important in my first few months as a brand new business. They listened to my goals and went beyond my expectations when launching Ben Milam in Texas. I can testify to the effectiveness of their PR and social media efforts and I know they have played a tremendous role in Ben Milam’s upward sales trajectory which we happily celebrate monthly. Our product is flying off the shelves.

Marsha Milam

Founder

With Red Fan’s partnership, the Trail of Lights Foundation has been able to effectively raise community interest and awareness of the ways to enjoy this authentically Austin community celebration. We sincerely appreciate their professionalism, creativity and strategic approach. It was a pleasure to work with Red Fan!

Leah Davies

president

I truly can’t say enough good things about Red Fan Communications and the time, effort and attention to detail they put into this project. The team was always professional, encouraging, efficient and on point throughout the whole process! Red Fan exponentially increased our media exposure from about three outlets in 2014 to over 30 this year, and connected us with at least 10 new corporate sponsors. This year Farmgrass tripled our revenue from last year, and I’d have to say that was almost entirely due to Red Fan and their tireless efforts to help us get this fledgling nonprofit off the ground. I can’t wait to see what they have in store for us for next year. I know that with Red Fan at our back, we can take on the world!

Talia Bryce

co-founder and president