The team behind The Positioned to Win Method™
Red Fan is a senior team of advisers, brand strategists, media relations professionals, and domain experts who come together for one purpose: to ensure B2B tech companies walk into every high-stakes moment positioned to win.
We get under the tent early. We stay for the chapters that matter. The people on this page are the people who do the work. No B-team. No handoff. No exception.
Kathleen Lucente built Red Fan to be the strategic communications partner she needed when she was in your shoes.
30+ years of experience. The architect of the Positioned to Win Method™. The person who will be under the tent with you, your CEO, and your PE partner when it matters most.
Billions
Guided high-growth tech companies through billions in M&A, IPO, and SPAC transactions. This is the pattern recognition layer of the Positioned to Win Method: when your moment arrives, we've already been there.
With nearly a decade at Red Fan Communications, Matt has contributed to multiple award-winning campaigns, including comprehensive rebrands, successful go-to-market launches and integrated marketing initiatives. As a senior strategist, he functions as an extension of his clients’ executive teams, bringing deep expertise in brand strategy.
$100M+
Announced hundreds of millions in venture capital funding.
Hope isn’t afraid to jump into the deep end of the media relations pool to help clients achieve their dream stories. She has been placing clients in such prestigious outlets as The Wall Street Journal, Fox Business TV, Bloomberg (print and TV), Bloomberg Radio, CNBC TV and USA Today since the earliest days of her career.
Birds of a Feather
Partner with us to solve complex client problems. We’re building a community that creates mutual referral opportunities between experienced partners.
This program rewards our community for helping us discover more like-minded (and like-driven) groups of individuals.
Collyn Burke is a passionate communicator who excels at bringing big ideas to life. With a background in journalism, she works hand in hand with clients to transform their PR goals into strategic, impactful results. Her experience spans fast-moving industries such as AI, cybersecurity, and fintech, where she has helped clients land coverage in outlets like Axios, Bloomberg and Fortune.
Jill Neuhaus is your go-to maestro for all things organization and project management. Whether it’s streamlining processes, orchestrating automation, or turning chaos into coordinated brilliance, count on her to increase engagement and exposure. She is not just a “Jill of All Trades”; she’s your strategic partner in conquering the business world.
50
Successfully positioned and brought more than 50 tech brands to market across more than 15 verticals.
100s
Enhanced the thought leadership footprint of hundreds of tech executives.
Anywhere that data and marketing intersect, you’re bound to find Jed tinkering nearby in his mad data lab. From his early days of taking truck parts inventories in Excel 97 spreadsheets to building machine learning and AI models today, Jed is sold on the power of data to help companies make smarter marketing, advertising and PR decisions.