We brought Red Fan on to announce Versatile’s Series B funding—one of the largest raises in the construction industry’s history. Through the announcement and subsequent campaigns highlighting our enterprise partnerships and CEO’s thought leadership, Red Fan secured placements in Business Insider, Forbes and several key industry trades. Our team at Red Fan understands Versatile’s business goals and seamlessly collaborates with us to build awareness for our company’s groundbreaking technology.
Media relations is the art of connecting a brand with its industry through storytelling. Media relations services help to manage and shape public perception, communicate messages effectively and engage with the media your customers look to for education.
The strategies and tactics employed in media relations can vary greatly depending on the organization’s specific goals and target audience. At Red Fan, every media relations strategy we design and every tactic we deploy maps your unique expertise to your specific audience’s needs and challenges.