The Art Of Running A Great Communications Agency
As seen in Forbes I’ve owned and run my strategic communications agency for 16 years now, and I set up several things early on to establish a wonderful environment for employees as well as clients. This is a tough industry, so if you want to attract clients who value the partnership and employees who are […]
Navigating your company through an election year: Strategies for success
As seen in Fast Company Election years bring unique challenges and opportunities to business. The uncertainty around policies and regulations can affect everything from consumer confidence to market stability. It’s crucial to adopt a strategic approach to ensure your company thrives during turbulent times. During an election cycle, the socio-political narrative dominates the conversation. A […]
The case for those sometimes-tricky customer success stories—and how to get them
As seen in Fast Company I’ve been thinking a lot about customer success stories and why so many companies either shy away from them or can’t consistently pull them together. As a journalist, I spoke to many major tech companies that pitched me their story. When I would inevitably ask to talk to customers or […]