Crafting a pitch deck investors expect

THE DECK –      Keep your deck confidential; –      Keep it to fewer than 15 slides, lest you risk losing everyone’s attention; –      Make your deck visually appealing with sexy branding, consistent font types and sizes, etc.; –      Don’t include too much text.   YOUR APPROACH –      Clearly state the market problem and include a key […]

Here’s everything you need to include in your funding release

Every press release has a few core components that have to be in place to catch a journalist’s eye and attract interest from your stakeholders. Not every press release, however, is built the same way with the same phrases and the same methodology or even the same format. To help you navigate and approach what […]

How to approach the press with your funding

Approaching the press to announce funding requires a subtle understanding of the media. There is a specific type of journalist who will cover a funding announcement, and an even more specific type of journalist who covers funding announcements exclusively regardless of your industry. Certain outlets, like TechCrunch, might only report high-dollar funding announcements, while others, […]