If a tree falls in the middle of a forest and no one is around to hear it, does it make a sound? This thought experiment holds true for marketing—if you don’t have the right strategy to broadcast your message or a clear idea of who you are trying to reach, does it matter? As a seasoned marketing professional, Johnny Vargas has over a decade of experience answering this question. By developing effective media strategies and building innovative campaigns, Johnny has helped top-tier clients reach their audiences with targeted and comprehensive planning.
With expertise spanning digital, linear and out-of-home channels, Johnny excels at developing data-driven marketing plans that expand audience reach and drive meaningful market share. Throughout his career he has led multimillion dollar campaigns for notable clients including Heartland Payment Systems, Visit Austin, Texas Lottery and Bank of America.
At Red Fan, he is leading the charge to spotlight the wonderful stories and the important work of our clients and our team.