How PR Is Playing A Crucial Role In The Evolving B2B Landscape
B2B companies face fierce competition for securing customers, partners, employees and investors, and that battle has pushed them to up…
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The surge of rainbow capitalism and the pushback
Every June, without fail, social media lights up with rainbows as brands of all shapes and sizes rush to “honor,”…
Feature analysis: Basecamp and three critical communications lessons for every founder and executive
Project management software company Basecamp plummets below sea level with its disastrous response to employee complaintsYou may have read about…
Red Fan Communications Awarded Gold and Silver 2021 Bulldog PR Awards
AUSTIN, Texas (June 2, 2021)—Red Fan Communications (Red Fan), a full-service communications agency for high-growth B2B brands, announced today it…
Prioritizing mental health in every workplace
How a local restaurateur became an advocate for mental health in the service industryAn apple a day keeps the doctor…
Red Fan x Relative Insight: How language analysis creates strong narratives
The best brands are also great storytellers, but marketing managers and CEOs increasingly expect data-backed recommendations that reinforce brand narratives…
Top takeaways from the latest research on gender in the workplace
Hope is a powerful tool. It has carried many of us through the various crises of the last year. Now,…
Three key brand-building questions brand executives should be asking
To give you a glimpse into our own proven brand-building process, Red Fan’s content manager, Matt Beezley, answers a few…