The power to change the conversation.

It’s common for organizations to find themselves in need of redirecting their message to suit the changing market or changing offering. So, how do you turn the train without knocking it off the tracks? Red Fan has experience in helping companies rebrand and remessage to tell the right story to the right audience.

When it’s time to change the conversation, Red Fan helps you get their attention.

Our brand positioning audit helps you evaluate your current position and assets. Together, we’ll nail down a solid brand strategy that ensures all communications, both internal and external, speak to the same goals and resonate with the intended audiences as the direction of your company shifts.

We’ll ensure we have a customized strategy with all of the necessary support pillars in place to create a compelling conversation with stakeholders, including:

  • Press releases

  • Pitch tools (b-roll, testimonial interviews, storytelling)
  • Supporting content (web copy, speeches, marketing collateral)
  • Thought leadership messaging platform to reinforce the new positioning through interviews and byline articles
  • Brand partnership programs
  • Executive visibility at events, speaking engagements, conferences
  • Social media campaigns

How we do it


Launching a company or product? Get the checklist we use to ensure success.

Client Success Stories


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  • Office number: (512) 551-9253
  • Red line for urgent requests: (512) 217-6352