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Editor's Picks - Top Technology Tools

This month, I took a digital inventory on the favorite technology tools my team and I use on a daily basis. The following apps, software and websites power Red Fan’s digital workflow, and can boost your business, too.

1. LinkedIn Premium: I finally upgraded my LinkedIn profile to premium and have found it useful for following business leads, as well as managing my own thought leadership platform. Bonus tip: Post your own blog posts from your LinkedIn profile to stand out on LinkedIn Pulse.

2. Evernote: This is a team favorite. From centralizing to-do lists to keeping important client notes in order, Evernote is a one-stop shop for digital organization.

3. TrendKite: We use TrendKite to monitor press pick-up and our clients’ competitors’ press activity in real time.

4. HootSuite: Companies that are looking to streamline their social media management should start with this tool. Plan, schedule and monitor all in one place.

5. IFTTT: For someone who doesn’t get as much time as they’d like to read the news, IFTTT (If This Then That) sends me relevant news clips directly to my inbox. Its endless integrations (including Evernote) make keeping up with action items super easy.

6. Death to the Stock Photo: Say goodbye to awful stock photos, and say hello to images that will take your web presence to a whole new level.

7. Mention: Use Mention to monitor conversations around your brand in real-time. Their “forever free” version is great for keeping a bird’s eye view on how your company’s name is appearing online.

8. FlipBoard: Sleek, easy-to-use and portable. I keep FlipBoard on my phone and iPad so I can stay updated on the latest breaking news.

9. SlickWrite: For copyediting in a pinch, try SlickWrite. We love the “passive voice” alerts.

10. MailChimp: One of the most user-friendly tools out there for marketing professionals. You’re seeing it in action right now! Hint: We used it to create this newsletter.

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